Managing Marketing Metrics at Dell
Thanks to wonderful folks at online-behavior who have put up our eMetrics keynote on their website. It is divided to three sections: Section 1 presentation by myself. Watch here Section ...
eMetrics Summit
From good to great, our keynote presentation in eMetrics
This week in DC, Carol Gohl, Dave Nelson and I co-presented the keynote in the third day of eMetrics. The title of the presentation is “From Good to Great, how ...
Keynote in eMetrics DC
I am humbled that I was invited to give a keynote presentation in the upcoming eMetrics Marketing Optimization Summit in Washing DC, Oct. 3-7, 2010. I would guess this is ...
My eMetrics Summit Speech
Thanks to Jim Sterne and the Web Analytics Association who kindly gave me five minutes to talk about Dell’s ambition to become the best in class in online analytics & ...
Hear Me Speak in eMetrics Summit DC!
It’s that time again–eMetrics Marketing Optimization Summit will be hosted in Washington DC from Oct. 19 to 22nd. Same time last year, only a month after I joined the Global ...
Here I am San Jose!
Finally on my way to San Jose. By no means, this is going to be a very special trip. Not only I am going to attend the first WAA Board ...
Key Takeaways from eMetrics Summit 2008 in DC
Two weeks after the eMetrics Summit in DC, I had the chance to sit down with my team and shared with them my key takeaways from the summit. This is ...
eMetrics Summit 2008 Impressions and Reflections (Day 3)
The final day has finally come. To be honest, it has been quite exhausted in the last two days, bombarded by so many different ideas, vendor pitches, roundtable discussion and ...
eMetrics Summit 2008 Impressions and Reflections (Day 2)
If the first day is more informational and inspirational, the second day is more instructional and practical. We descended from 3000 miles high C-level view to the ground level, web ...
eMetrics Summit 2008 Impressions and Reflections (Day 1)
When I think of eMetrics summit, I often can’t help but remembering a great Chinese martial novel written by Mr. Yong Jin, 《The Legend of the Condor Heros》 In the ...
eMetrics Summit 2008 Impressions and Reflections (Day 0)
After eight hours of driving, flying and waiting, I finally touched down in the Ronald Reagan Washington National Airport (DCA) at about 4:30PM eastern time. Coming here is not an ...
Going to DC eMetrics Summit
Lucky me that I am going to attend the emetrics summit in DC next week. Two of my colleagues including my boss planned to go but have to cancel because ...
