Thanks for Jennifer White‘s invitation, I got a chance to speak at Web Analytics Wednesday Austin . There are about twenty or so smart folks in Buca di Beppo and we had a great time together.
In my presentation, I shared my journey to the Board of Director of Web Analytics Association, what WAA is all about, why all web analysts should join WAA membership, as well as my learnings from the eMetrics Summit 2009 in San Jose. I ended up my speech with five tips and they are:
5. Join WAA, grow the community and grow yourself
4. Attend eMetrics Summit if you can; if not, take advantage of any events like WAW, Webinars etc.
3. Don’t become reporting squirrel; connecting dots and driving actionable insights
2. Focus on three things: revenue, cost or customer experience
1. Think big but start small: little changes can have large impact
The full presentation can be viewed here
Thanks everyone for attending the event and look forward to seeing you again. Be sure to join WAA!
